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THE COMPANY INDEX TRACKED BLOG

Squarespace

Ideas, decisions, and lessons from the team.

engineering.squarespace.com (opens on the source site)LinkedIn X
20Posts tracked
3 months agoLatest publication
0.3Posts / month over the last 12 months

Latest writing

20 of 20 posts

Stain the Page: How I Prototype with AI (opens on the source site)

AI is incredible for rapid idea and hypothesis testing by prototyping. It isn't about writing code — it’s about protecting your most valuable resource: cognitive energy. As engineers, we often face the overwhelming task of determining the look, feel, and architecture of an idea through hundreds of tiny decisions. By the time we get to the novel part of the problem we’re trying to solve, our brains are tired. We can burn out before we even truly begin. To solve this, we can steal a trick from artists and writers.

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Squarespace & Web Standards: How We Helped Bring HTML Video & Audio Lazy Loading to Today’s Browsers (opens on the source site)

At Squarespace, many of our core products are built on web standards, and our engineers are constantly pushing the boundaries of the web’s capabilities. Occasionally, those boundaries reveal a limitation: an opportunity for the web’s native capabilities to grow. This post is the story of how we found such an opportunity to work with the standards community to improve the web in a way that we – and everyone who uses it – can benefit.

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Unfold's Modern Mobile Release Process and the Subtle Art of Making Them Boring (opens on the source site)

On the Unfold team at Squarespace, our mobile releases don't require much in the way of manual intervention or human oversight. In fact, we don’t have to give releases much thought at all. But, this was not always true. This post is a look into what these non-eventful mobile releases are like, dig into how much more eventful they used to be, and walk through the work it took us to get here.

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Outro: What You Did and What’s Next (opens on the source site)

The outro recaps what you did – write technical documentation! – and introduces next steps like organizing a collection of documentation, revising existing content, and expanding your technical writing skills by joining the technical writing community.

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Part 4: Test, Edit, And Publish Content (opens on the source site)

After completing Parts 1, 2, and 3 of this tutorial, your once blank page now has technical writing – you're officially in the home stretch! Technical writing on a page becomes technical documentation only after you test, edit, and publish the content. Do not underestimate the exponential payoff that comes from testing and revising content. More than one technical writer can claim that revision has either uncovered bugs in software or improved it.

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Part 3: Draft Content That’s Accurate, Consistent, And Concise (opens on the source site)

In my opinion, creating good headings and organizing them in a way that’s helpful to readers is much more challenging than drafting content. So pat yourself on the back for completing Part 2 of this series and making it to Part 3. 👏 👏 👏 However, there are three things that undo exceptional headings and structure in technical documentation: content that is inaccurate, content that’s inconsistent, and content that’s inflated.

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Part 2: Use Good Headings For Structure And Scanning (opens on the source site)

Part 1 of this tutorial introduced you to the content types that are most common in technical documentation. You also evaluated a real-life example as a reader, and you may have realized how headings are essential to a good reader experience. It’s because readers on the web do not read – they scan ¹ . People actually read 25% slower on the web² and they only read 20% of the content on a page³. (This data is from 2008; I’m scared to know the percentage today.)

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Part 1: Learn The Different Types Of Technical Documentation (opens on the source site)

In the same way the term “books” includes fiction, nonfiction, and biographies as genres, the term “technical documentation” includes many different content types. But what sets technical documentation apart from books are reader traits. These traits are a result of what the reader does as they read technical documentation – they use the app.

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Technical Writing: How To Start (opens on the source site)

Writing is a learned skill. No one person is a good or bad writer. 🙂 When a colleague asked me to mentor them on technical writing, I searched for a single technical writing article, guide, book, or tutorial that addressed three key things. Since I couldn’t find one, I decided to create a tutorial on technical writing.

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Developing Fluid Engine (opens on the source site)

Last month we shipped the biggest change to our core website editing experience in ten years: Fluid Engine. This blog post addresses how we arrived at the implementation, in addition to walking through a few technical and user experience issues that were core to the development of this feature.

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A Better Way to Upload Images (opens on the source site)

Imagine you are editing your Squarespace website on your desktop browser and you want to add great photos that make your site stand out. At that moment, you realize those great photos are actually on your phone. Wouldn’t it be great if you could cut out all the intermediate steps and directly access your phone’s photo library right from the desktop browser into your Squarespace website?

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How we use WebGL at Squarespace (opens on the source site)

Recently, we introduced Background Art as a new way for customers to add graphics to their websites. This feature leverages WebGL to generate abstract animated graphics client side. These graphics can be seamlessly added to a web page, offering an alternative to images and videos for section backgrounds.

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Engineering Manager Forum (opens on the source site)

More so than any other level of the management chain, front-line engineering managers are the most attuned to the day to day realities of shipping software. Giving them a collective voice to surface what works and what doesn’t is critical to understanding the efficacy of organizational policy and process.

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Collaborating to Build an Uncertain Layout (opens on the source site)

How do you make a website look good when you can't know how that website will look? It turns out this is one of the fundamental questions we work with at Squarespace. Since one of our goals is to make it easy for our users to create beautiful websites, we need to walk a delicate balance between constraints and freedom. So, how do we navigate that balance?

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